The inspiration behind the Urben Revivo Shop stems from a desire to challenge and transform traditional commercial spaces. Yu's design embraces the concept of "unknown," releasing the space from typical commercial functions and introducing an element of surprise and discovery. This approach not only enhances the shopping experience but also encourages exploration and interaction within the space.
What sets the Urben Revivo Shop apart from other retail spaces is its unique use of materials and layout. Yu has utilized thin aluminum sheets to create a "fish scales" effect, which changes with the seasons and time of day. This dynamic feature adds a sense of movement and fluidity to the space, reflecting the ever-changing nature of fashion and retail.
Furthermore, Yu has ingeniously used construction scaffolding as a fundamental element of the overall layout. This not only serves as a practical solution for product display but also evokes a sense of urban nostalgia, reminding visitors of the city's common memory. This innovative approach to design demonstrates Yu's ability to merge functionality with storytelling, creating a space that is both practical and emotionally engaging.
The Urben Revivo Shop is a testament to Yu's innovative approach to design. With a total area of 2200 square meters, the space has been expertly designed to guide visitor flow, leading them through the store and encouraging exploration of the "cold zone," an area typically overlooked in traditional retail spaces. This strategic design decision further highlights Yu's ability to challenge conventional retail layouts and create engaging, interactive environments.
In conclusion, Ann Yu's design of the Urben Revivo Shop represents a significant shift in retail design. By challenging traditional commercial spaces and introducing innovative design elements, Yu has created a unique shopping experience that is both engaging and memorable. Her work serves as an inspiration for future designers and underscores the potential for design to transform everyday spaces into extraordinary experiences.
Project Designers: Ann Yu
Image Credits: Auu Yu,2017
Project Team Members: Ann Yu
Project Name: Urben Revivo Shop by Ann Yu
Project Client: Ann Yu